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In-store Shopping Vs Online Shopping In Middle East – Statistics and Trends [Infographic]

In-store Shopping Vs Online Shopping In Middle East – Statistics and Trends [Infographic]

November 21, 2017

Did you know Cheap prices is the biggest motivation factor (55%) for Middle East consumers who prefer online shopping over in-store shopping followed by Easy to shop (28%) and  Better product selection (26%) .  Whereas,  getting touch and feel of products is the biggest motivation factor (62%) for Middle East consumers who prefer in-store shopping over online shopping followed by- able to take items home immediately (49%) and ease to return items (20%). Check out our infographic “In-store Shopping Vs Online Shopping In Middle East” to understand why Middle East consumers prefer in-store shopping or online shopping with latest statistics and trends.

In-store Shopping Vs Online Shopping In Middle East - Statistics and Trends

Infographic by GO-Gulf Web Design Company Qatar

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%age of Monthly Online Consumers in Middle East

Year%age
201323%
201425%
201527%
201629%

 

Main motivation factor of buying online over In-store Shopping

Motivation Factor%age
Cheaper than buying in-store55%
Shopping is Easier28%
Better Selection26%
Shopping is faster25%
Get better information about products21%
Routinely shopping online21%

 

Main motivation factor of buying In-store over online shopping

Motivation factor%age
Stay, touch, feel and try out items62%
Take items home immediately49%
Return items more easily20%
Enjoy in-store experience18%
Pose questions to store associates13%

 

Main factors that improve in-store shopping experience

Factors%age
Real time personalized offers34%
Ability to see extended range of products34%
Sales associates with deep knowledge29%
Ability to check stock quickly27%
Self service checkout27%
In-store Wi Fi26%
Inviting Ambience23%

 

Main factors that encourage Middle East Consumers to buy online

 

Factors%age
Money Back Guarantee for Products54%
Provide same day product replacement service45%
Offer Free delivery for purchases above minimum spend46%
Have precise delivery windows to fit your schedule39%
Provide real time detailed progress on status of order43%

 

Online Vs In-store Shopping Preference by Category

CategoryOnlineIn-store Shopping
Consumer, electronics and Computers44%45%
Household appliances31%51%
Clothing and footwear41%45%
Book, music, movies and video games54%26%
Furniture and homeware35%49%
Sports Equipment44%35%
Jewellery/Watches42%41%
Home Improvement38%37%
Grocery27%58%
Toys44%35%
Health and Beauty48%36%

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