The Rise of Virtual Digital Assistants Usage – Statistics and Trends

27 Apr 2018

The popularity of virtual digital assistants is growing at rapid pace and the estimated number of people using digital assistants worldwide is projected to reach 1.8 billion by 2021. 54% of digital assistant users has agreed that digital personal assistants make their lives easier. 31% said that virtual digital assistants are part of their everyday lives. 65% of digital assistant users agreed that they have many different uses. However, 50% think that some people use AI personal assistants too much. Check out our infographic “The Rise of Virtual Digital Assistants” for latest virtual digital assistants usage statistics and trends.

Virtual Digital Assistant Usage - Statistics and Trends

Infographic by GO-Gulf Web Design Company In Manama Bahrain

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Estimated Size of the virtual digital assistant (VDA) market worldwide

Year Size ( In Billion USD)
2017 3.00
2018 5.21
2019 8.56
2020 12.12
2021 15.79

 

54% of users agreed that Digital personal assistants make their lives easier. 31% said that AI assistants are part of their everyday lives. 65% agreed that they have many different uses. However, 50% think that some people use AI personal assistants too much.

 

Top Situations where people would use Digital Assistant

Situation %age
Play music or radio 52%
Receive weather forecasts 51%
Receive search results 50%
Remind me of personal appointments 43%
Read out emails or messages 37%
Receive traffic news 37%
Ordering goods 28%
Receive sports results 27%
Calling a taxi 19%
Other 2%

 

Major reasons given by digital voice assistant users for adoption

Reason %age
Let me use device without my hands 55%
Its fun 23%
Spoken language feel more natural than typing 22%
Easier for children to use 14%

 

45% of those who have used AI personal assistants said they’ve used Siri. 33% have used Google Now. 27% used Microsoft’s Cortana. 10% have used Amazon Echo or Alexa. 4% have used BlackBerry Assistant. And 5% have used others like Samsung’s S Voice.

62% of those who regularly use a voice-activated digital assistant say they’re likely to buy something through their device within the next month

Top Product/Services categories that Digital assistant users are interested in purchasing

Services %age
Ordering meals 54%
Electronics 52%
Clothing 46%
Groceries, food and beverages 45%
Personal Care 45%
Banking 44%
Home Furnishings 41%

 

52% of smart speaker owners would like to receive info about deals, sales, and brand promotions, while another 42% want to hear about upcoming events/activities featuring favorite brands