Middle East Shoppers Online Shopping Behavior – Statistics and Trends [Infographic]

07 Oct 2017

More than a quarter (29 percent) of Middle East consumers now shop online every month. 36% of those Middle East shoppers surveyed between ages 18 and 24 shop online monthly compared to 13% of those aged 55 years and above. Check out our infographic “Middle East Shoppers Online Shopping Behavior ” for latest statistics and trends.

Middle East Shoppers Online Shopping Behavior

Infographic by GO-Gulf Bahrain Website Design

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Main Motivation of Middle East Shoppers Buying Online

 Motivation Factor %age
Cheaper than buying in store 40%
Better product selection 31%
More convenient than buying in-store 17%

 

36% of those Middle East shoppers surveyed between ages 18 and 24 shop online monthly compared to 13% of those aged 55 years and above

60% of Middle East online shoppers shop online with companies they feel they can trust whereas 32% of online shoppers remain loyal to their favorite retailers because they trust the brand

52% of Middle East online shoppers are using social media channels to read product reviews

56% of the Middle East online shoppers use their mobile device for shopping

Over 50% of surveyed indicated they access the internet for online shopping of which more than 80% said they were highly satisfied with their online shopping experience

58% of products that Middle East shoppers bought online were from overseas vendors

80% of online shopping in Middle East is done using cash-on-delivery.

Top Categories Preferred by Middle East Online Shoppers  

  Category %age
Book, music, movies and video games 54%
Health and Beauty 48%
Consumer, electronics and computer 44%
Sports equipment / Outdoor 44%
Toys 44%
Jewellery / Watches 42%
Clothing and Footwear 41%
Furniture and Homeware 35%
Household appliances 31%
Grocery 27%