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CEOs on Social Media Statistics [Infographic]

January 24, 2013

Only 47.4 % of CEOs participate on social media sites. 79% of Inc 500 CEOs and 30% of Fortune 500 CEOs have a presence on at least one social media network. 81% of employees believe that CEOs who engage on social media are better equipped to lead companies in the Web 2.0 World

CEOs on Social Media Statistics

Infographic by- GO-Gulf

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The Most Popular Social Media Channels Amongst Among CEOs

Social Media Channel%age
Twitter50.3%
LinkedIn47%
Facebook45%
Corporate Blog38%
Google plus12.1%
Quora4.3%
Other9.2%

Major Benefits Of CEO Participation In Social Media

Benefits %age
Better Communication78%
Improved Brand Image71%
More Transparency64%
Improved Company Morale45%
Better Leadership45%
None of the above5%

 

How important is it for CEOs to engage on Social Media?

Importance%age
Very Important50%
Somewhat Important31%
Mission Critical5%
Not Important14%

 

 

CEOs who participate on social media can build better connections.

With%age
Customers89.3%
Employees84.7%
Investor66.3%
Other31.4%

 

82% of consumers are more likely to trust a company whose CEO and leadership team engage on social media.

77% of consumers are more likely to buy from a company whose CEO and leadership team engage on social media

78% of professionals would prefer to work for a company whose leadership in active on social media.